Conservative Party leader Kemi Badenoch used footage from Bloody Sunday, the 1972 massacre of 14 civilians by British soldiers in Derry, Northern Ireland, in a campaign video opposing reforms to the Legacy Act. The video aimed to argue against legislation designed to address unresolved killings from the conflict.

An MP condemned the move as "disgusting," reflecting broader backlash over the party's decision to incorporate the sensitive historical imagery into current political messaging. Bloody Sunday remains one of the most contentious events in modern British history and carries profound emotional weight for affected families and the Irish community.

The Legacy Act reform seeks to establish mechanisms for investigating deaths during the conflict and has been contentious in UK politics. By invoking Bloody Sunday footage in opposition to the reforms, Badenoch's campaign linked the historical atrocity to her party's policy stance, drawing criticism that the move exploited tragedy for political gain.

The incident highlights tensions between how political parties use historical events and the sensitivities surrounding legacy issues in post-conflict societies.